De-risking business ideas and connecting entrepreneurs with investors
Join our research community to help develop and validate a business incubation and angel investment framework for content-driven, audience-focused, brand-building, and scalable businesses in low-trust markets such as Kenya.
Research goals
Determine whether an online community can evaluate business ideas and identify investment opportunities.
Determine whether content entrepreneurs in low-trust markets can attract angel investors.
Develop a framework to facilitate access to startup capital and business opportunities in low-trust markets.
Entrepreneur
- Apply with an anonymized brief pitch deck.
- Get incubated to get the Researcher's guidance as you build credibility through creating blog content, exploring growth strategies, growing an email list of potential customers, driving email engagement, and generating leads.
- Incorporate using community guidelines and Articles of Association provided by the Researcher.
- Get investment from the Researcher and other interested Investors.
Investor
- Evaluate the applications and vote for the business ideas you believe should be incubated.
- Evaluate the incubation outcomes and vote for the incubated business ideas you believe should be incorporated and funded by the Researcher.
- Conduct your own due diligence on the companies you want to invest in.
- Invest independently and directly in the companies.
Support the research
Entrepreneur
Free
Patron
$9.99 per month
Investor
$99.99 per month